College of Business Administration (CBA)

April 28, 2020
3:35 am
knp

About the College

The Business Administration program is committed to provide equal opportunities in quality business education consistent with the Kolehiyo ng Pantukan Mission and our national aspiration which is geared towards global interdependence.

The Objectives of the College of Business Administration are:

  • To inculcate in every business administration students academic excellence, professional and social responsibility, as well as entrepreneurial skills at all cost;

MARKETING MANAGEMENT

The BSBA in Marketing Management is a four-year curriculum designed to provide students with successful marketing and sales planning information and skills; how a business decides what product or service to offer, how clients and markets are delineated into target audiences and how to achieve them.

 

FINANCIAL MANAGEMENT

For individuals planning to pursue a career in the banking and finance sector, the Bachelor of Science in Business Administration major in Financial Management is a four-year program recommended. The goal of the program is to help students develop the analytical skills, perspectives, and competencies required in the business world for sound financial decision-making. It focuses on economics, investment plans, financial analysis, management structures, finance, and commercial planning.

 

HUMAN RESOURCE MANAGEMENT

The Bachelor of Science of Business Administration in Human Resource Development Management is a four-year college course that blends business management with employment-related issues. The curriculum provides students with workforce organization knowledge and skills, role research, recruiting, benefits, staff training, legal regulations, and other labor issues.